Shiseido

Uplifting and Firming Advanced Cream Soft Day Cream (50ml)

Shiseido anti-aging expert solution revisited with a new lightweight texture. Delivering a +40% more lifted, firmer and brighter look in just one week(1). Boosting skin’s nutrient network and supporting self-regeneration* with cutting-edge formula and unprecedented light, soft texture, unveiling the potential of your skin.

• Patented SafflowerRED™: This multi-benefit ingredient helps boost skin’s self-regeneration* to convey firmness and uniform skin tone. Experience the effective power of Japanese skincare expertise featuring traditional Mogami safflower to address lack of firmness, deep wrinkles and dark spots.
• ReneuraRED Technology™: The Uplifting & Firming Advanced Cream revisits Shiseido neuroscience inspired technology that provides fast and lasting benefits, enhancing your skin’s potential.

*in-vitro test

• In just 1 week: +40% More Lifted, Firmer & Brighter look (1)
• After 8 weeks: +67% More Lifted, Firmer & Brighter look (1)

• 99% feels skin firmness is enhanced (2)
• 94% feels skin looks lifted (2)
• 100% feels skin looks bright (2)
• 96% feel that cream soft absorbs deeply while leaving the skin instantly smooth and comfortable(3)

(1) Self-scoring by 110 women.

(2) Consumer test by 110 women. After 8 weeks of use.

(3) Consumer test on 110 women. Immediately after use.

For all skin types.
Dermatologist-tested.
Non-comedogenic.

• Texture: Unveil your skin’s radiance with the moisturizing and delicate touch of the Uplifting & Firming Advanced Cream Soft, gracefully combining age-defying properties in a lightweight, creamy texture that absorbs immediately to reveal hydrated, lifted skin.
• Fragrance: Dive into the sumptuous and enveloping beauty of the noble orchid, offering your skin the timeless Japanese experience of magnificent floral scents, revealing your skin’s potential.

• Providing advanced anti-aging benefits supported by a neuroscientific approach, Vital Perfection is Shiseido’s #1 line for women above 45, targeting deep wrinkles, loss of firmness and dark spots.
• Embrace your inner potential with a revitalizing experience of a clinically improved look and an enhanced beauty!